27/10/2006 | Posted by Nick Tatt in Latest thinking
According to the Newspaper Association of America online newspapers received an average of 57 million visitors a month last quarter: an increase of 24% increase from last year (via Media Post). What’s interesting is that web readers are spending more time on the newspaper sites.
A lot of work has been done by newspapers over the past year or so to find ways to monetise their online readers. Some experiments have failed and some have found their own place in the mix but it is good to see that they are getting their just rewards for their vision.
Tagged: Newspapers, Industry+news